S/Double launches 5 limited edition tees. IRT plays a role.

IRT was proud to play a role in helping Sean Stussy launch his latest 5 shirts.

To read more about Sean Stussy's latest project S/Double Studio go to: http://shawnstussy.blogspot.com/



Thanks to S/Double Studio for remembering IRT from the Stussy early days and for letting us be a part of your latest endeavor. Congrats!

Check out the product images below!

IRT assists with New York Road Runners presence at this years ING NYC Marathon!

It's that time of year again, the ING New York City Marathon is upon us once more. Long time friends, New York Road Runners came to IRT to print their marathon tees. NYRR worked with IRT's design team to work out a solution that would allow the figures being printed on the front of the tees to have a tonal look. The final product looks amazing and IRT is excited to be responsible for the colorful product!

Congrats to all the runners last weekend!

For more info on New York Road Runners: http://www.nyrr.org/

For more on the ING New York city Marathon, see: http://www.ingnycmarathon.org/

Rockin’ A New Block: IRT helps Make It Right Rebuild New Orleans’ Lower 9th Ward

IRT is now helping the Make It Right
foundation with all of their Apparel and Accessories. All items are earth conscious, organic in origins with proceeds that support a great program.

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More than 4,000 homes in New Orleans’ Lower 9th Ward were destroyed by Hurricane Katrina. Brad Pitt founded Make It Right to build affordable, green, storm resistant homes for families New Orleans’ Lower 9th Ward. Notable architects from around the world contributed their designs and construction began in March 2008.

Today the Lower 9th Ward is coming back to life as families return to new homes. Make It Right has also developed education and training programs focused on green design and construction and is planning projects in other communities around the US. You can learn more about Make It by visiting makeitrightnola.org or you can make a donation of $10 by texting HOME to 25383. The House of Blues donates the profits from the sale of this shirt to Make It Right.

Thank you for your support.

For more info: http://www.makeitrightnola.org/

IRT Helps AOL Get Noticed at Outside Lands Music Festival

IRT loaded AOL up with many products for 2010's Outside Lands Music Festival...

Ticket Pouches, Bags, Chapsticks, Pillows, Lanyards, Fleece Blankets, Visors, Tees & Tanks all made a splash, but the most sought after item was actually an Acrylic Tumbler. The printed 16 oz Acrylic Tumbler was the envy of all those who were not able to grab one before they were gone.

IRT was excited to play a role in the event and quench some thirst while we were at it.

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The Outside Lands Music & Arts Festival is set to take place in San Francisco's historic Golden Gate Park August 14 & 15, 2010 with dozens of bands and attractions. From singer-songwriters to DJs, jazz acts and cutting edge rock bands, all major music movements will be celebrated alongside a host of local musicians, food vendors and visual artists representing San Francisco's vibrant cultural community.

For more info see here: http://www.sfoutsidelands.com/news/

IRT DOES: A Summer DROID packout for Verizon Wireless

We recently played a role in the Verizon Wireless DROID DOES campaign. We created a summer pack for the brand that featured a visor, hat, water bottle, tee and a messenger bag.

For more info on the DROID DOES campaign, please visit:
http://www.droiddoes.com/

SOG Specialty Knives & Tools are now GUNNY APPROVED!

SOG Specialty knives and Tools are now GUNNY APPROVED! R Lee Ermy becoming a spokesman for SOG Knives has spawned a series of Ad's featuring the well known actor using SOG product.

The IRT Art department was excited to be a part of the campaign where they were allowed to showcase their edgy tag lines and sharp eye-catching visuals.

Watch for the Ad's in Tactical Knives Magazine!
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Ronald Lee Ermey (born March 24, 1944) is a retired U.S. Marine Corps drill instructor and a Golden Globe Award-nominated actor.

Ermey had often played the roles of authority figures, such as Gunnery Sergeant Hartman in Full Metal Jacket, Mayor Tilman in the Alan Parker film Mississippi Burning, Bill Bowerman in Prefontaine and Sheriff Hoyt in The Texas Chainsaw Massacre remake.

He has hosted two militainment programs on the History Channel: Mail Call, in which he answered viewers' questions about various militaria both modern and historic; and Lock N' Load with R. Lee Ermey, which focuses specifically on the development of different types of weapons.

IRT was happy to be a part of the extremely succesful Red Dead Redemtion game release!

The RDR Game, released in June by Rockstar has a wild west theme that IRT was able to have fun with. In addition to printed T's we also developed and produced a custom Dynamite Candle in a full color custom Packaging, Decks of Poker Cards, Bandannas, Custom Soap, Stickers, Dice and much more.

For more info about the Game visit:
http://www.rockstargames.com/reddeadredemption/

IRT helps Tequila Avion with Brand Recognition Campaign.

Tequila Avion, launched in 2009, brings a fresh direction to the tequila marketplace. To help Avion with the promotion of their brand, IRT designed and produced embroidered distressed ball caps. The pieces with their high-end yet cool aura we know are a great fit strategically with the brands message.

Tequila Avion is the ultra premium tequila that defines a new standard of quality and taste - "Taste Elevated." Produced by fifth generation agave growers from among the finest Blue Weber agave found in the highest regions of Jalisco, Mexico, Tequila Avion's distinct flavors are achieved through a combination of slow-roasting at lower temperatures to protect the natural flavors of the agave and an ultra-slow filtration process which creates an unusually smooth taste profile. Tequila Avion is available in Silver, Reposado and Anejo varietals.

To learn more please visit www.TequilaAvion.com or Facebook; Tequila Avion.

IRT lends a hand with The Annenberg Foundations' Pitch Africa

IRT plays a role in The Annenberg Foundation's Pitch Africa Program by printing cinch packs, water bottles and long & short sleeve tees to help build awareness about the Annenberg's rainwater harvesting program.

David of The Annenberg Foundation writes:
"Thank you All!
The event was a big hit and your team pulled another minor miracle for us!"

IRT was glad to deliver great tees in a quick turnaround to support the launch of the program. Congratulations to the Annenberg Foundation for a successful campaign launch! PITCH:AFRICA is centered around a street soccer venue approximately 64' x 80' and seats up to 1,000 people. The structure captures rainwater as it falls onto the playing field and surrounding seating areas. The water is stored beneath the soccer surface in cisterns. The water then undergoes a filtration process before it is distributed and used for drinking, cooking, washing and farming. PITCH:AFRICA also creates community space underneath the seating area which can be used to house a school, a health clinic, meeting rooms and even a local market.

To read more on the program please visit:
http://multivu.prnewswire.com/mnr/annenbergfoundation/45103/

http://www.annenbergfoundation.org/tsprojects/tsprojects_show.htm?doc_id=1286909

IRT makes a difference with ONEXONE

IRT is now working with ONEXONE, the aid program committed to supporting, preserving and improving the lives of children at home in the U.S., Canada, and around the world, with their apparel program.
We’ve worked to develop graphics for their apparel goods and then manufactured the tees. Our design team was so very proud to be a part of the launch knowing that their designs would help to promote a program that works so hard to offer help to children worldwide.
Through its ongoing campaigns, is dedicated to helping create a world where children can live safely and with dignity.


To check out the apparel program launched by ONEXONE, check out:
http://www.onexone.org/store.php

For more information on ONEXONE and their mission, please visit:
http://www.onexone.org/